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Ads in ChatGPT: How AI Could Change Online Advertising
Alongside Google Ads, Facebook and Instagram ads or TikTok Ads, a new player has appeared: ads can now appear in ChatGPT. But how do they work, and what could they mean for businesses?
How to Prepare Your Business for the September Season
After the summer, September is practically the second start of the business year. Learn how to make the most of this period with CRM cleanup, automated campaigns and AI solutions.
Ask AI: The Assistant That Turns the Entire Platform Into a Single Conversation
The next generation of AI assistants no longer just write text — they act as true digital co-workers. Discover the Sales Innovo Ask AI Assistant, which creates content, manages CRM data, builds funnels and creates Voice AI agents.
The Biggest Enemies of Email Deliverability
Newsletter marketing is still one of the most effective online marketing tools — but why do emails end up in spam? Learn the most common obstacles to email deliverability and the solutions that ensure your messages actually reach your customers.
AI Search vs. Google: How ChatGPT Recommends Your Website — and How to Get Into Its Answers
Online search is going through its biggest change in twenty years. ChatGPT, Google AI Overview and Perplexity are shaping entirely new search habits. Is SEO still worth it? Yes — perhaps more important than ever.
Zero-Click Searches and AI SEO
Nearly 60% of Google searches now end without a single click. Understand the Zero-Click phenomenon and how to prepare so that artificial intelligence recommends your online store to shoppers.